(A blog about how to write a blog… very meta…)
You’ve probably been told that it’s a good idea to write a blog for your business, and it is a good idea but more importantly, it’s important to know WHY you’re doing it.
A business blog is a platform to engage with clients, demonstrate expertise, showcase company culture and improve search engine optimization of your website. Google, Yahoo and Bing LOVE blog posts, especially those that get shared through social media channels. This blog will give you a simple guideline on how to write a blog post that will be engaging for humans and SEO friendly to boot!