We speak so much about “branded content” and how this is quickly becoming the new wave of advertising. It can be a hard concept to grasp at first, and if you learn like the way I do, real world examples help make the case. So, here’s one...
Look Agency Blog
If you were like me and 160 million other people around the world, you tuned into the Emmy Awards last night to see which television shows would be recognized with an award of excellence.
After two hours of frothing at the mouth in frustration watching Netflix original House of Cards draw blanks for their work, it finally happened: “And the award for Best Director of a Drama Series goes to…David Fincher, for House of Cards.”
I don’t know about you, but pick-up lines never worked for me.
Despite their dubious merit, they are pretty pervasive.
My prudish pride prevented me from having "pick-up lines" or “come here often” in my Google search history, but when I surreptitiously searched the App Store there were more than 140 apps available to serve me up a steady stream of zingers like: “Do you have any raisins? How about a date?”.
Rather than debate whether, “If time were beauty, you would be eternity”, is an effective tool to meet Mr. or Ms. Right, let’s pivot to the point of this blog.